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Set up and organize Ancillary Sponsorships

Updated over 3 months ago

Introduction

Ancillary Sponsorships are standalone promotional items that exhibitors or sponsors can purchase to boost visibility at events. Unlike items included in packages, Ancillary Sponsorships are sold a la carte—offering flexibility for sponsors to choose specific opportunities like branded tote bags or signage.


What can I do on the Ancillary Sponsorships page?

Manage a la carte promotional offerings

Go to Event Setup > Exhibitor > Ancillary Sponsorships.

From this page, you can:

  • Add new Ancillary Sponsorships

  • Edit existing items

  • Set display order

  • Delete items no longer in use


How do I add an Ancillary Sponsorship?

Create an individual sponsorship item

  1. Open the Actions dropdown and select Add Ancillary Sponsorship

  2. In the Details section:

    • Sponsorship Item: Choose from dropdown

    • Name or use the name from the Sponsorship Item

    • Total Available or check Unlimited

    • Category: Choose or add new

    • Price

    • Visible to Public: Show on public pages

    • Max per Exhibitor or check Unlimited

    • Description

  3. In the Value Added Tax section:

    • Select applicable tax labels

  4. In the Prices section:

    • Click Add Icon to define pricing tiers:

      • Account

      • Exhibitor Type

      • Price

    • Arrange from most specific to least using the Move Icon

  5. In the Filters section:

    • Start Date

    • End Date

  6. Click Save


How do I edit an Ancillary Sponsorship?

  1. Click the Edit Icon next to the item

  2. Update details, pricing, filters, or availability

  3. Click Save


How do I change the display order?

  1. From the Actions dropdown, select Sort Display Order

  2. Drag and drop Ancillary Sponsorships into the desired order

  3. Click Save


How do I delete an Ancillary Sponsorship?

Items tied to Exhibitor records or promo codes cannot be deleted. First, remove or replace them in the Exhibitor record.

  1. Click the Delete Icon next to the sponsorship name

  2. Confirm the deletion in the popup dialog


Conclusion

Ancillary Sponsorships offer exhibitors flexible and focused visibility opportunities beyond standard packages. By managing these items effectively, you ensure sponsors have meaningful ways to engage with attendees while maintaining full control over inventory, pricing, and availability.

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